Kartell Crossing generation
Kartell. Crossing Generation
Kartell has launched Crossing Generation, a long-term project about the brand’s approach that looks at various audiences. The company, which has always worked indirectly on products and independently of the target, chooses to relate with young people and use a language that embraces different forms of artistic expression and communication.
For a week, the Flagship store in Via Turati will be one big art gallery putting forward and displaying the ideas of “Kartell for young people”. There is the excellent endorsement of artists from the world of art, music, design and fashion who each express what Kartell is for young people in their very own way.